101 Ebay Tips - Ebay Sellers Bible Part 2
While auctions without photographs can and do sell, auctions with photographs sell much better. People like visualizations and want to see what their money is getting them. Make sure your photograph is clear, focused, and depending on the item (such as rings, shoes, etc.), offers more than just a straight view.
22. Competitor Analysis
Just like any other business, you need to know what your competitors are doing. This will help you make the best possible decision when it comes to your own auction. Before listing your item(s), do a search for the same type item(s) to see what their descriptions looks like. Find different aspects from different sellers and use them to form one comprehensive site for yourself.
23. Mister Lister
If you have trouble listing your item, use eBay's service, Mister Lister, to help you get your items listed with ease. This is just one of many outstanding services provided by eBay.
24. Size and Weight
If possible, stay with items that are smaller and lightweight. Remember that whatever you sell, you have to ship. Items such as furniture, lawnmowers, etc. are generally sold through a manufacturer or wholesaler. As an independent seller, you want to sell items that are easy to manage.
25. Shipping Options
Set up accounts with several overnight couriers such as Federal Express and UPS. Once again, the more options offered, the better your auction will be received.
In order to provide accurate details and help in determining shipping costs, you need to know exact weights. The best option, which will save you many unnecessary trips to the post office, is to purchase a inexpensive quality scale for weighing your packages.
Instead of always running out of stamps or having to run to the post office to ship a smaller item, fill out the information located at stamps.com where you can print stamps directly from your home computer.
28. Shipping Rates
A quick and easy way to determine shipping costs is by visiting iship.com. This will allow you to provide shipping information to the buyer quickly, which in turn prompts quick payment.
29. Reserve Auctions
Instead of listing your auction starting at a minimum bid, you might try setting a low reserve price, which attracts some bidders. Once your item(s) sells eBay then refunds your reserve auction fee.
30. About Me
This important page needs to be completed. This is your opportunity to brag to your customers about the excellent service and amazing products you provide. Tell buyers about your guarantees, your integrity, and anything you like to encourage buyers to check out your auctions.
31. HTML Code
If you want to bring life to your auctions, you should try using HTML tags. A strong recommendation by eBay is to avoid flashing animations since they actually create a distraction from your items. If you do not know how to use HTML, eBay offers an HTML tutorial page or you can hire someone to do this for you for a reasonable fee.
32. Weekend Listings
To increase your chance of selling your item(s), work the amount of time you choose for your auction (7 or 10 days) to end on a weekend (there are some exceptions listed further down). The reason is that more bidders visit eBay on the weekends and since people jump in at the last minute to get a bargain, you increase your chance of a sale.
Do not add symbols such as asterisks (***) in your headlines. Although they may add a little punch to your headline, they also mess up how your auction is posted since asterisks are a part of HTML code. In fact, if you use asterisk, there is a high probability that your auction will not even show up.
If you have a photograph that is too large for eBay's specifications, you can shrink them down using netmechanic.com. When you first get started, working with photographs can be a little challenging. Do not give up – eBay offers this service for this very reason.
If you choose to use eBay's checkout system, make sure every box is checked when you list your item(s). This option can be helpful when used correctly, but can also be confusing.
36. Community Boards
Pay attention to the community boards provided by eBay. They offer valuable information and helpful tips that can ultimately save you time and effort.
Advise potential buyers of any flaws in your products. If you are selling a plate that has a small chip, mention this in the description. If you are selling fabric and it has a small tear, disclose this information. The majority of eBay buyers are looking for bargains, which means minor defects can often be overlooked. The worse possible scenario would be to keep a flaw hidden and then have to deal with handling returns as well as losing a buyer.
38. Negative Feedback
Unlike other sites that use a feedback system, eBay's feedback is sacred and taken very seriously. Negative feedback is never removed. Therefore, if you leave negative feedback rather than trying to handle a tough situation between you and the seller, this could give you a bad reputation. If people see that you consistently leave negative feedback because your buyer did not pay as quickly as you like or whatever reason, buyers will be leery of buying from you in fear of getting negative feedback themselves should something go wrong.
39. Second ID
One of the great features on eBay is the benefit of having more than one ID. If you will be doing a lot of selling, this doubles or triples your chance of selling and setting up different types of auction sites.
40. PO Freebies
If you use the Priority Mail option through your post office, they will provide all your supplies free. This would include boxes, labels, and tape. Best of all, they deliver all these supplies directly to your door. In addition, go to USPS.com or UPS.com and request mailing supplies.
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